Autonomous Vehicles: Patenting Outside-the-box

Autonomous vehicle technology has the potential to profoundly alter transportation as we know it.  Aside from a fundamental sea change in the public’s perception of transportation in general, autonomous vehicle technology has the potential to alter the makeup of roadways by enabling an easing of traffic congestion due to vehicles being able to travel more efficiently and closer together, to promote safer car travel, and to potentially reduce carbon emissions if combined, for example, with electric technology.
In an industry with so much potential, there are of course innumerable opportunities for development of intellectual property portfolios related to autonomous vehicles.  The focus of today’s post is to emphasize that in such an industry with so much potential, it is important to think outside the box in search of new ideas and strategies.  As an example, consider a recent patent (US 9340178 B1) granted to Google, which aims to reduce “secondary impact” in a situation where a pedestrian were to be struck by an autonomous vehicle.  Secondary impact refers to the impact of a pedestrian hitting either a roof of the car, a street surface, etc., subsequent to the vehicle striking the pedestrian (initial impact).  Secondary impact often is what results in serious injuries, as compared to initial impact.
The Google patent aims to reduce secondary impact via an eggshell-like coating over an adhesive layer, such that insects and other small animals and debris are not constantly accumulating on the surface, but where a pedestrian may become stuck to the adhesive layer in the event of a collision.  By securing the pedestrian to the vehicle, the idea is that opportunity for serious injury may be reduced, due to the avoidance of secondary impact.  For a visual representation, refer to the figure below taken from the patent.
          
            While such an approach is certainly different (and may or may not ever be implemented), it serves the purpose of illustrating the importance of taking a broad approach to intellectual property pursuits in this exciting new era of autonomous vehicles.  Such an approach should not only be viewed as appropriate for the autonomous vehicle space.  Whatever industry you are involved in, are you thinking outside the box to develop your intellectual property portfolio?



Popular posts from this blog

Surprising Uses for Oobleck

Image
Oobleck is a common name for a non-Newtonian fluid comprising cornstarch and water. Named after a substance humorously described in Dr. Seuss’s classic children’s story, Bartholomew and the Ooblek, the cornstarch and water concoction is frequently used in children’s science classes as a fun way to learn about fluid mechanics. You may have fond memories, yourself, of playing with oobleck as a youth. Oobleck behaves as a fluid when touched gently, but becomes hard as a solid when hit with great velocity. For example, a person could run across a swimming pool of oobleck without getting their feet wet. However, if a person stood still on the oobleck, then they would slowly sink. Because oobleck is a children’s plaything and because of its simple recipe (cornstarch and water), one may be surprised to learn that inventors have attempted to patent serious industrial uses for the material. As an example, one current patent application, US 2015/0016885 (now abandoned), is for a system of fi
Read more

Dispensing with the Formalities: Ex Parte Quayle Actions

Image
Checking my email after work one day, I was greeted with some unfortunate news: the application I was prosecuting had received yet another Office action.   Frustrated, I couldn’t resist skimming the substance of the rejection.   After all, like any patent practitioner, I thought my arguments were pretty irrefutable.   The news only got worse… or so it appeared.   The Office action was something called an “ Ex Parte Quayle action.”   Having never received one of these actions, I started mentally preparing myself to pull out the MPEP and research some arcane rejection. To my surprise, I didn’t find myself knee-deep in case law the following day.   Ex Parte Quayle actions, while somewhat inconvenient, are far from insurmountable.   In short, an Ex Parte Quayle action or “Quayle action” is issued when an application has objections remaining as to formal matters, but is otherwise allowable.   Accordingly, the mailing of these actions closes prosecution on the merits of the appl
Read more

Adaptive Headlight IP

Image
The recent Infrastructure bill signed into law by President Biden affects many things, but one aspect that affects the automotive world is adaptive headlights.  As noted by Jalopnik puts it somewhat crudely, this means “our headlights will suck way less” (link to https://jalopnik.com/finally-our-headlights-will-suck-way-less-1848067412 ). But with this sudden change, adaptive headlights in the US may be in for a particular messy IP situation since many companies may have considered it was not necessary to protect their adaptive headlight innovations in the US because of the 50-year old rule preventing such technology. Recent patents in the field from applicants such as Lumileds and Arex indicate that smaller players and startups may be able to break into the market which is expected to explode in the next few years once the final rules are implemented.  For those in the industry that have typically avoided US patent filings in the adaptive headlamp area, they may want to rethink th
Read more